You’ve come to the right site if you want to discover how to gain clients as a life coach. Today, we’re going to share some tips on how to get more life coaching clients. Let’s get started!
What Is A “Life Coach?”
Providing direction and support in a variety of areas, such as goal-setting for future plans, a life coach works with clients to help them achieve their goals. They tend to give advice regarding wellness, fitness, and lifestyle.
What Problems Do Life Coaches Solve?
A life coach’s job is to support individuals like you in acquiring a problem-solving mindset. These issues could arise in any aspect of life, such as:
- Romantic Relationships
- Family Relationships
- Career Goals
- Fitness Goals
- Breaking Bad Habits
- Overcoming Psychological Barriers
Your difficulties’ underlying causes are initially identified by a life coach. Although a life coach at this point performs similar duties to a therapist, it is vital to remember that a life coach is not a psychotherapist. In some instances, further treatment sessions with a qualified mental health practitioner are required to remove psychological barriers that have been present for a long time.
A life coach will identify your issues and then make personally-tailored recommendations for you to execute.
Life Coach V/S Therapist:
|Set and accomplish clear personal and professional objectives.||Helps recover from past traumas|
|Creates sustainable business plans||Explores why past relationships (business or personal) have been destructive|
|Works to improve communication skills||Helps through depression or anxiety that affects the ability to function at home or work|
|Helps achieve financial independence and security||Help survive a divorce or loss of a loved one|
|Helps achieve a work/life balance||Support with self insecurities|
|Maintain start a new business or grow a current business||Assist overcome fears or anxieties|
Now that we have explained what a life coach does and how it differs from a therapist, let’s get to know how we can gain more clients as life coaches.
How To Get More Life Coaching Clients:
- Tell Your Friends & Families What You’re Doing
- Collaborate with Other Professionals
- Go to Niche-Specific Events or Support Groups
- Start a Facebook group
- Write an “optimized” blog post
- Build a landing page
- Help people on social media
- Use your best clients for reviews
- Hold a workshop
- Use community notice boards
Tell Your Friends & Families What You’re Doing:
New coaches frequently find themselves too shy to discuss their work with friends, family, or coworkers. But this is a major error! The fastest way to get your initial coaching clients is probably through your existing network.
There’s a good chance that you know people who work in the precise field you want to assist. Your friends, family, or coworkers almost certainly know someone in the specialty if you don’t. People in your network will be keen to work with you or recommend someone to you if you explain what you’re doing and why you’re doing it.
Collaborate With Other Professionals:
While using your personal network to find your first coaching client is great, using your professional network is a fantastic method to find clients for the long term. Anyone who sees a lot of clients on a regular basis, such as your massage therapist, acupuncturist, hairstylist, or barber, is a possible source of numerous referrals. Ask them to recommend possible clients to you after explaining what you do and the market you serve.
Alternatively, you can build up a collaborative care model where you both work with the same client. This involves working together with another professional and coming to an agreement to refer clients to one another.
Go to Niche-Specific Events or Support Groups:
You can attend business events or training seminars and make new connections if you don’t already know anyone in your niche and have a small personal or professional network.
What about local communities or support groups if networking events are not appropriate for your niche? Consider the associations and gatherings that your ideal client might attend. Go to those events, meet people, and introduce yourself! This tactic is a rapid and very efficient technique to attract coaching clients, but it works best if you already have a following in the market area you want to target. If not, it might not be acceptable for you to go to particular gatherings or support groups.
Therefore, be aware that you are probably only a few discussions away from a new client before you dive into developing funnels, digital marketing, or social media. This is not just the quickest and simplest approach to finding your initial coaching clients, but if you are successful in helping your clients achieve amazing outcomes, it might be all you ever need to do to create a successful business.
Life coaches typically have a shy personality. Instead of making themselves the focus of attention, they prefer to support and assist others behind the scenes. But you owe it to both yourself and your potential customers to be brave, go out, engage in conversation, network, and share your business with everyone you meet!
Start A Facebook Group:
Open a Facebook group and name it your business’s name, the one that your clients would resonate with. Interact in your group regularly giving out tips and tricks. You can ask your members questions, do a giveaway for them, do guest lives with whom you’ve partnered, and have a sales pitch every now and then as these things will keep your members engaged and occupied in your group.
Write An “Optimized” Blog Post:
By “Optimized”, we mean positive. Your brand or business should have a blog site where you can put all the blog posts regarding your business. A blog post with a lot of content for readers will help your website be found on the internet for free and will rank in the SEO.
Unfortunately, when a business writes a blog post, most firms lose out on an opportunity. Visitors to the website just read the blog article all the way through before returning by clicking the “back” button. We should make sure a visitor shouldn’t just click the “back” button so we can use opt-in sections that should be including materials such as free eBooks, free tools, free guides and etc.
Your blog posts have the ideal chance to produce some leads for your company. Include an opt-in section in the middle of the post as a quick way to accomplish this.
Build A Landing Page:
With the help of landing pages, you can expand your customer base while you’re resting. A landing page is a page where your targeted audience will land when visiting your site. There they will be able to put their pieces of information such as name, number, and email ids.
You’ll need to follow a straightforward procedure to make this work:
- Create a remarkable resource that your target audience needs, such as “a form or a survey page”
- Create a basic landing page. To get you started, Mailchimp provides a free service. Check out our video, which demonstrates how to use Mailchimp to construct your first landing page
- As soon as a lead comes in, follow up with them right away to turn them into paying clients
Help People On Social Media:
Nowadays, people share everything on social media, especially in targeted groups.
Join a group where members of your target market congregate, then respond to their queries. Just respond to their inquiries rather than make a sales push.
You will gain a deeper understanding of your clientele through this exercise, which will position you as an authority. Because you’ve been so helpful thus far, folks will soon begin tagging you whenever someone has a question.
Take the chance to chat with folks in a DM only when they inquire further about your services.
Use Your Best Clients For Reviews To Get More Life Coaching Clients:
Always have a process in place for collecting testimonials and recommendations for your business. Plant a seed where it is acceptable by saying, “When I assist you to conquer XYZ, you’d tell your friends, wouldn’t you?”
You might always say to your loyal supporters, “We’d love to help more folks just like you. Who in your network would right now gain from the same kinds of outcomes that you just experienced?
With approaches like these, your existing clients will help you in gaining more other new audiences with their reviews and feedback.
Hold A Workshop To Get More Life Coaching Clients:
Organize a workshop related to your services. Invite your followers, your target audiences, your partners and etc. This will help you reach a heavy amount of crowd and your business will get huge exposure.
Showcase the services that you provide and how they can be helpful to others. Tell the audience about your future plans and how you’re an expert in this field. Give out free counseling for the people attending the workshop.
Through this process, you will be able to generate lots of leads for your life coaching business.
Use Community Notice Boards:
Take advantage of your community boards. Put out your latest updates and event details on it so that the people of your community can know what you’re up to! Frequently, hang posters or flyers on the boards so that your business gets promoted.
This will help you nab the people of your community and will also help the people know about your services and expertise.
To Wrap It Up:
That brings this article to the end. We have shared everything that was in our knowledge. We hope this article will be helpful to you in gaining clients as a life coach.
Thanks for reading and being with us! Best of Luck!